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TYR Sport Re-Signs 4X IRONMAN World Champion Chrissie Wellington

TYR_Triathletes_ChrissieWellingtonSeal Beach, CA —March 19, 2018 — TYR Sport is proud to announce the re-signing of 4X IRONMAN World Champion Chrissie Wellington to its roster of brand ambassadors.

Joining the professional circuit in 2007, Chrissie made history when she won her first world championship title in Kailua-Kona, Hawaii that very same year. Taking the triathlon world by storm, the rookie turned champion completed her marathon with the then second fastest time recorded by a woman on the Kona course. With momentum from one of the sport’s greatest upsets, Chrissie continued to write history. Returning to Kona in 2008 she maintained her title as IRONMAN World Champion, setting a new marathon course record of 2:57:44. The following October Wellington earned herself a three-peat, winning in Hawaii with a new course record of 8:54:02.

In 2011, Wellington once again did the unthinkable. Revisiting the Kona course just two weeks after a bike crash, she fought to win her fourth title with torn pectoral and intercostal muscles, severe bruising and road rash. Chrissie finished the race in 8:55:08, just about a minute behind her record-breaking time in 2009. Once the highest ranked woman on Esquire Magazine’s list of “50 Best Athletes Right Now,” Wellington came out above some of the world’s most recognized athletes. In 2012, Chrissie released her autobiography A Life Without Limits.

“I’m so proud to remain a part of the TYR family. I couldn’t wish for a better or more supportive swimwear company to partner with,” said Wellington.

“Since beginning our relationship with Chrissie over a decade ago, she has continued to redefine what it means to be a champion,” began TYR Sport Chief Executive Officer Matt DiLorenzo. “As one of the greatest forces in the sport of triathlon we are proud to continue supporting Chrissie in all of her future endeavors.”

About TYR

Named for TYR, the Norse god of warriors, our company is committed to cultivating a culture of greatness, both in and out of the water. Through vision and American ingenuity, we have become a brand synonymous with the athlete.

From the planning stages to the production floor, everything we do revolves around synthesizing creativity, experience and competition. For us, engineering the most advanced performance products is more than just a goal, it’s a requirement.

TYR Sport Re-Signs Olympic Gold Medalist and 2X IRONMAN World Champion Jan Frodeno

TYR_Triathletes_JanFrodenoSeal Beach, CA-March 14, 2018- TYR Sport is proud to announce the re-signing of Olympic Gold Medalist and 2X IRONMAN World Champion Jan Frodeno to its roster of sponsored athletes.

Certainly no stranger to the sport of triathlon, Jan Frodeno has spent nearly a decade turning heads at the highest level of competition. As a breakout star at the 2008 Summer Olympic Games in Beijing, Frodeno earned gold for his jaw-dropping sprint finish performance. Since then the 2x Olympian has kept the triathlon world on its toes.  Making history in 2015 he became the first triathlete (male or female) to win both the Olympic Triathlon Gold and the IRONMAN World Championship title. In 2016, Jan clinched his second IRONMAN World Championship win. Most recently, Jan has taken home four major wins in IRONMAN 70.3 races throughout the world.

“After my first season and some great success in the water I‘m happy to remain a part of the TYR family. I think we‘ve found a good match in our relentless strive for better performance, and I‘m proud to be associated with the best in the business.”

Sharing in the sentiment, TYR Sport Chief Executive Officer Matt DiLorenzo commented, “Jan is a staple in the triathlon community. His talent and performance level have made him a true force in the sport, and we proud to continue supporting his success.”

About TYR

Named for TYR, the Norse god of warriors, our company is committed to cultivating a culture of greatness, both in and out of the water. Through vision and American ingenuity, we have become a brand synonymous with the athlete.

From the planning stages to the production floor, everything we do revolves around synthesizing creativity, experience and competition. For us, engineering the most advanced performance products is more than just a goal, it’s a requirement.

TYR Sport is proud to support The Mac Crutchfield Foundation

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Seal Beach, CA —March 5, 2018 —TYR Sport is proud to support The Mac Crutchfield Foundation and all of its initiatives to develop pro-swimming programs and promote health, fun and safety in the water.

Established in 2009 to honor the life and passion of twelve year old Mac Crutchfield, The Mac Crutchfield Foundation is dedicated to keeping Mac’s love for the water alive by inspiring everyone to swim. On April 14, 2018, TYR Sport will work in conjunction with team TYR athlete Ryan Lochte to support the 10th Annual Mac Crutchfield Dinner and Auction hosted by Windermere Laker Aquatics in Windermere, Florida.

In addition to swim clinics with some of the world’s top athletes, a portion of the evening will be dedicated to silent and live auctions of swimming memorabilia. All auction funds will go directly to drowning prevention programs and events, as well as the Special Olympics.

“We are truly in awe of the love and support we have received from the TYR Family, and we are proud to call them a part of ours,” began Mac Crutchfield Foundation Founder Maggie Crutchfield. “The impact we are going to have on drowning prevention and helping individuals to develop a love for the water is expanding beyond the state of Florida, and we thank TYR Sport for their part in that.”  

Alex Dehner, Head Coach of Windermere Laker Aquatics and a former friend of Mac’s, shared in the sentiment stating, “It’s an honor to know that by hosting this event we can help support drowning prevention awareness and the Special Olympics, all the while teaching kids about my friend, and his love for swimming. We’re excited to be working with TYR to bring Mac’s passions to life.”

“It is humbling to see firsthand how deeply Mac has impacted the swim community,” began TYR Sport Chief Executive Officer Matt DiLorenzo. “He has been embraced not only because of his story, but also because of the passion he had for the things he loved. The Foundation’s success is a true testament to Mac’s family and their ability to transform unthinkable tragedy into service for the world. As a brand, we are incredibly proud to share in their cause.”

For more information on how to donate, sponsor or participate in a Mac Crutchfield Foundation event, click here.

About TYR

Named for TYR, the Norse god of warriors, our company is committed to cultivating a culture of greatness, both in and out of the water. Through vision and American ingenuity, we have become a brand synonymous with the athlete.

From the planning stages to the production floor, everything we do revolves around synthesizing creativity, experience and competition. For us, engineering the most advanced performance products is more than just a goal, it’s a requirement.

About The Mac Crutchfield Foundation

Our vision is to inspire everyone to swim. We work with our partners to create engaging programs that enable everyone to be active, have fun and stay healthy through swimming. Thousands of people are able to enjoy swimming because they have been through the Baby Otter Swim Program we partner with. Ensuring that people are safe in the water is of paramount importance to us and so we work closely with partners to keep water safety high on local and national agendas. At our heart, we are a membership organization that is dedicated to develop and support the success of pro-swimming programs and initiatives.

TYR Sport Signs IRONMAN 70.3 World Champion Holly Lawrence

TYR_Holly_LawerenceSeal Beach, CA —February 2, 2018 —TYR Sport is proud to announce the addition of 2016 IRONMAN 70.3 World Champion Holly Lawrence to its growing roster of world-class athletes. As part of this multi-year partnership Lawrence will compete in both the TYR Hurricane Wetsuit and the TYR Torque Swimskin.

Hailing from Great Britain, 27 year old Holly Lawrence is proving to the triathlon world she is certainly one to watch. After competing at the IRONMAN 70.3 distance for just two years, Holly swam, biked and ran her way to first place at the 2016 IRONMAN 70.3 World Championships in Queensland, Australia. Today she has earned a total of eleven 70.3 wins and is currently a 2x IM 70.3 North American Champion and IM 70.3 Middle East Champion. Holly lives and trains in Santa Monica, California.

“I have always wanted to be with the best brands when it comes to achieving my potential as an athlete.  When I look at the history and caliber of TYR along with the world beating athletes they support, I knew I had to try their products. One test of the TYR line including their goggles, swimwear and of course, the TYR Hurricane wetsuit and I was sold. I simply told my management team, I want to be with TYR! I am so excited to start this journey as part of Team TYR,” said Lawrence.

TYR Sport Chief Executive Officer Matt DiLorenzo commented, “It is clear that Holly’s impressive career has only just begun, and we are proud to welcome her to team TYR. As a brand we look forward  to inspiring athletes, coaches and fans as we continue to produce product that takes the sport of triathlon to the next level.”

Lawrence joins an impressive roster of professional swimmers and triathletes including Ryan Lochte, Jan Frodeno, Mirinda Carfrae, Dana Vollmer, Chrissie Wellington, Matt Grevers, Craig Alexander, Cody Miller, Andy Potts, Sarah True and Caroline Steffen.

About TYR

Named for TYR, the Norse god of warriors, our company is committed to cultivating a culture of greatness, both in and out of the water. Through vision and American ingenuity, we have become a brand synonymous with the athlete.

From the planning stages to the production floor, everything we do revolves around synthesizing creativity, experience and competition. For us, engineering the most advanced performance products is more than just a goal, it’s a requirement.

TYR Sport Announces Collaboration with USA Swimming to Recognize Swim Series Stars in Inaugural 2018 TYR Next Gen Team

TYR_NextGen

Seal Beach, CA—January 15, 2018—TYR Sport is proud to announce its collaboration with USA Swimming to recognize the top 18-and-under performers across the 2018 TYR Pro Swim Series with the first ever TYR Next Gen Team.

Beginning at this week’s series opener in Austin, Texas, and continuing on in Atlanta, Mesa, Indianapolis, Santa Clara and Columbus, the top performing 18-and-under finishers in each event will be recognized as members of TYR Next Gen for their race city. These athletes will be acknowledged on the USA Swimming website and awarded with a specialized DeckPass Patch. At the culmination of the series USA Swimming will consider each of the recognized performances from across the series to determine one top 18-and-under male and female performer in each event for the full series. These select winners will then be named to the overarching 2018 TYR Next Gen Team.

“As the new title sponsor for the 2018 TYR Pro Swim Series we are proud to partner with USA Swimming to recognize and support future generations of the sport,” began Chief Executive Officer Matt DiLorenzo.  “We look forward to inspiring athletes, coaches and fans as we continue to take swimming to the next level.”

The inaugural TYR Next Gen Team will be announced at the 2018 Phillips 66 National Championships during an on-deck ceremony prior to a predetermined finals session and will be recognized on usaswimming.org.

About TYR

Named for TYR, the Norse god of warriors, our company is committed to cultivating a culture of greatness, both in and out of the water. Through vision and American ingenuity, we have become a brand synonymous with the athlete.

From the planning stages to the production floor, everything we do revolves around synthesizing creativity, experience and competition. For us, engineering the most advanced performance products is more than just a goal, it’s a requirement.

About USA Swimming

As the National Governing Body for the sport of swimming in the United States, USA Swimming is a 400,000-member service organization that promotes the culture of swimming by creating opportunities for swimmers and coaches of all backgrounds to participate and advance in the sport through clubs, events and education. Our membership is comprised of swimmers from the age group level to the Olympic Team, as well as coaches and volunteers. USA Swimming is responsible for selecting and training teams for international competition including the Olympic Games, and strives to serve the sport through its core objectives: Build the base, Promote the sport, Achieve competitive success. For more information, visit www.usaswimming.org.

TYR Sport Reveals 2018 Video “How We Got There”

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Seal Beach, CA—January 11, 2018—TYR Sport is proud to announce its most recent brand video “How We Got There” for the 2018 season.

Featuring music by American rapper, artist and songwriter, NF, TYR’s latest reveal provides fans with a deeper look into the less visible world of swimming. When the camera focuses in on the podium and the stadium is filled with cheering fans, it’s easy to get lost in the hype. Fans rarely see the long hours of training or the missed opportunities and let downs. They see a snapshot. A highlight reel of a hard-won journey. In the video TYR reminds viewers that while victory may be what they show you, perseverance, is how we got there.

About TYR

Named for TYR, the Norse god of warriors, our company is committed to cultivating a culture of greatness, both in and out of the water. Through vision and American ingenuity, we have become a brand synonymous with the athlete.

From the planning stages to the production floor, everything we do revolves around synthesizing creativity, experience and competition. For us, engineering the most advanced performance products is more than just a goal, it’s a requirement.

TYR Sport Announces Collaboration with Competitor Swim for 2018 TYR Pro Swim Series

TYR_ProSeries_Press Release (1)Seal Beach, CA—January 4, 2018—TYR Sport is proud to announce its collaboration with Competitor Swim for the 2018 TYR Pro Swim Series.

As a recognized manufacturer of pool products for races around the globe, Competitor Swim has partnered with industry leader and series title sponsor, TYR Sport, to provide each of the six stops within the 2018 TYR Pro Swim Series with world class lane lines. However, that’s not all. Together the brands are also teaming up to give back. At the culmination of the last race all lane lines on the Series tour will be donated to a pool in need. Information on how to apply for the giveaway will be announced by TYR Sport this coming spring, and the lucky recipient will be selected during the summer season.

In addition to Competitor Swim’s lane line donation, the company will also be sponsoring the athlete autograph area located in the TYR Sport experience booth. Throughout the season team TYR athletes including Olympians Ryan Lochte, Dana Vollmer and Matt  Grevers will all be available to interact with fans.

“We are thrilled to partner with TYR and the Pro Swim Series.  We take great pride in seeing our lane lines used in elite events,” said Brad Underwood, President of Competitor Swim. “It is always fun to partner with a company that matches our passion for swimming.”

“As the new title sponsor for the 2018 TYR Pro Swim Series we are proud to partner with a strong brand in the swim community to not only provide competitors with world class events, but to also give back in the process,” began Chief Executive Officer Matt DiLorenzo. “We look forward to inspiring athletes, coaches and fans as we continue to take the sport to the next level.”

About TYR

Named for TYR, the Norse god of warriors, our company is committed to cultivating a culture of greatness, both in and out of the water. Through vision and American ingenuity, we have become a brand synonymous with the athlete.

From the planning stages to the production floor, everything we do revolves around synthesizing creativity, experience and competition. For us, engineering the most advanced performance products is more than just a goal, it’s a requirement.

About Competitor Swim

Since 1960, Competitor Swim® has been the leader in the production of racing lanes and other swim products for competitions around the world. Competitor lane lines have been used in countless NCAA Championships, as well as 9 of the past 12 Olympic Games, including 2012 in London. Molded and assembled using U.S. – made components, Competitor lane lines are durable, easy to set up and are sold through distributors and dealers worldwide.

TYR Sport Welcomes Olympian and 2x World Championship Medalist Ross Murdoch

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Seal Beach, CA — October 26, 2017 —TYR Sport is proud to welcome Olympian and 2x World Championship medalist Ross Murdoch to its roster of sponsored athletes.

Since the onset of his swimming career, Ross has made a name for himself at the highest level of competition. In addition to representing Great Britain at the Summer Games, the breaststroke specialist has also earned gold medal accolades at major races including European & World Championships, as well as the Commonwealth Games.

“I am proud and excited to be representing TYR Sport,” began Murdoch. With innovative, world-class apparel, TYR creates a platform for me to train and perform at my best.  I’m delighted to be representing such a quality brand, and with their expertise and support I am confident I will achieve my goals in the next chapter of my swimming career.”

Matt DiLorenzo, Chief Executive Officer of TYR Sport added, “Team TYR is proud to sponsor and support Ross Murdoch. He has already proven to be an enormous talent, and we look forward to watching his swimming career continue to unfold.”

Murdoch joins a growing roster of standout swimmers including 12x Olympic medalist Ryan Lochte, 6x Olympic medalist Matt Grevers, 4x Olympian and Danish record holder Jeanette Ottesen and Olympic Bronze Medalist Rikke Møller Pedersen.

As a brand TYR continues to expand its global footprint with partnerships that include the British Swimming Federation, USA Swimming, US Masters Swimming, The Fédération Française de Natation, Swiss Swimming, the Danish Swimming Federation and Singapore Swimming.

About TYR

Named for TYR, the Norse god of warriors, our company is committed to cultivating a culture of greatness, both in and out of the water. Through vision and American ingenuity, we have become a brand synonymous with the athlete.

From the planning stages to the production floor, everything we do revolves around synthesizing creativity, experience and competition. For us, engineering the most advanced performance products is more than just a goal, it’s a requirement.

TYR Sport Announces Position as New Title Sponsor for the 2018 TYR Pro Swim Series

TYR_ProSeries_Press Release

Seal Beach, CA—October 5, 2017—TYR Sport is proud to announce its position as the new title sponsor of the 2018 TYR Pro Swim Series.

With six highly anticipated events slated to take place throughout the year, the TYR Pro Swim Series will provide fans with the chance to see some of the world’s most decorated athletes compete in the fastest race series in the world. In addition to an outstanding athlete presence, the 2018 TYR Pro Swim Series promises product reveals and interactive fan experiences.

“At TYR Sport we pride ourselves on providing athletes with products that push the limits of performance,” began Chief Executive Officer Matt DiLorenzo. “In becoming the new title sponsor of the 2018 TYR Pro Swim Series, we’re looking forward to not only energizing the swim community with gear they can believe in, but also having the opportunity to support athletes, coaches and fans in a new and exciting way.”

This year format changes, increased prize purses and team scoring have also been introduced to help further set the 2018 TYR Pro Swim Series apart. In addition, the Series will now offer a recognition program for 18-and-under swimmers.

When discussing the updates USA Swimming President and CEO Tim Hinchey said, “We could not be more excited for the upcoming changes for next year’s TYR Pro Swim Series. The format adjustments will create thrilling competitions for fans and athletes alike, and the camaraderie within swimming will certainly be on display with the new team scoring. USA Swimming is looking forward to partnering with TYR on what is sure to be a world-class series of events.”

As a partner of USA Swimming, TYR continues to turn heads in and out of the pool. In addition to its state-of-the-art technologies and celebrated Avictor tech suit, the brand also boasts an impressive roster of sponsored athletes including 12x Olympic medalist Ryan Lochte, 7x Olympic medalist Dana Vollmer, 6x Olympic medalist Matt Grevers, 2x Olympic medalist Leah Smith, 2x Olympic medalist Lia Neal, 2x Olympic medalist Cody Miller, Olympic gold medalist Kelsi Worrell and Olympic gold medalist Tom Shields.

Fans can experience the rebranded 2018 TYR Pro Swim Series at the following events:

 – Jan. 11-14, 2018: TYR Pro Swim Series at Austin (University of Texas)

– March 1-4, 2018: TYR Pro Swim Series at Atlanta (Georgia Tech)

– April 12-15, 2018: TYR Pro Swim Series at Mesa (Skyline Aquatic Center)

– May 17-20, 2018: TYR Pro Swim Series at Indianapolis (Indiana University Natatorium, IUPUI)   

– June 14-17, 2017: TYR Pro Swim Series at Santa Clara (George F. Haines International Swim Center)

– July 6-8, 2018: TYR Pro Swim Series at Columbus (Ohio State University)

About TYR

Named for TYR, the Norse god of warriors, our company is committed to cultivating a culture of greatness, both in and out of the water. Through vision and American ingenuity, we have become a brand synonymous with the athlete.

From the planning stages to the production floor, everything we do revolves around synthesizing creativity, experience and competition. For us, engineering the most advanced performance products is more than just a goal, it’s a requirement.

About USA Swimming

As the National Governing Body for the sport of swimming in the United States, USA Swimming is a 400,000-member service organization that promotes the culture of swimming by creating opportunities for swimmers and coaches of all backgrounds to participate and advance in the sport through clubs, events and education. Our membership is comprised of swimmers from the age group level to the Olympic Team, as well as coaches and volunteers. USA Swimming is responsible for selecting and training teams for international competition including the Olympic Games, and strives to serve the sport through its core objectives: Build the base, Promote the sport, Achieve competitive success. For more information, visit www.usaswimming.org.

TYR Sport Signs 2x Olympic Medalist Lia Neal

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Seal Beach, CA — August 24, 2017 — TYR Sport is proud to announce the signing of 2x Olympic medalist Lia Neal to its roster of sponsored athletes.

Born and raised in Brooklyn, New York, Lia garnered worldwide attention in 2012 when she earned a bronze medal for her swim in the 100-meter freestyle relay at the Summer Olympic Games in London. Still a high school student, Neal became the first swimmer from Asphalt Green Unified Aquatics (AGUA) Swim Team, where she had been swimming since the age of eight, to both make and medal in the Olympic Games.

However, Neal was only just beginning to set herself apart. As a member of Stanford University Women’s Swimming & Diving, Lia earned a national championship title every year since 2014. She finished her collegiate career as a nine-time National Champion, winning three of those titles this year.

In 2016 Lia qualified for her second Summer Games, this time in Rio de Janeiro, Brazil. As a member of the women’s 400-meter freestyle relay Neal earned her first Olympic silver medal. Since Rio she has continued to increase her international presence with major swims including a gold medal performance in the 400-meter freestyle relay at the 2017 FINA World Championships. She is currently a 6x World Championship medalist.

Today, Lia joins a growing roster of standout swimmers including 12x Olympic medalist Ryan Lochte, 7x Olympic medalist Dana Vollmer, 6x Olympic medalist Matt Grevers, 2x Olympic medalist Leah Smith, 2x Olympic medalist Cody Miller, Olympic gold medalist Kelsi Worrell and Olympic gold medalist Tom Shields. To date team TYR has earned a total of 35 Olympic and 193 World Championship medals.

“I am very happy to announce my partnership with TYR. This is truly the fulfillment of a lifelong dream for me, and I am thrilled to see what the future holds.” said Neal.

“We are proud to welcome Lia Neal to the team TYR family,” began Chief Executive Officer Matt DiLorenzo. “At a young age she has already proven herself to be an incredible talent, and we are looking forward to supporting her as she continues to grow as an athlete.”

About TYR

Named for TYR, the Norse god of warriors, our company is committed to cultivating a culture of greatness, both in and out of the water. Through vision and American ingenuity, we have become a brand synonymous with the athlete.

From the planning stages to the production floor, everything we do revolves around synthesizing creativity, experience and competition. For us, engineering the most advanced performance products is more than just a goal, it’s a requirement.