TYR (pronounced tier).
TYR engineers technical apparel and equipment for swimmers and triathletes. Named for “TYR”, the Norse god of warriors, we’re a company started by athletes and populated by athletes. The cultures and communities of competitive swimming and triathlon pervade our offices. We are dedicated to re-imagining technologies that help athletes attain peak performance. Like athletes, we work with an intense spirit of competition. We aim to create the fastest, most advanced technologies and products. Always.
Established in 1985 in Huntington Beach, CA by Steve Furniss (1972 Olympic Bronze Medal winner and captain of the ‘76 U.S.A. Olympic Swim Team) and Joseph DiLorenzo (owner and president of TYR Sport, Inc. and sister company Swimwear Anywhere Inc.), TYR was initially founded to serve the competitive swim market with fun and performance-driven fashionable prints. TYR has grown into a global swimming and triathlon brand with distributors worldwide.